Xfinity “Always On” Social

Here are some highlights from a year and a half of trying to create fun, shareable content for one of America's most hated brands.

Minivations:

We invented products that would improve the binge-watching experience…if only they existed.

The Wearable Couch

 
 

The Bark Remote

 
 

The Couch Zamboni

 
 
 

Theme Song Remixes:

We gave new life to some classic theme songs.

 
 

We impressed the original composer of the Power Rangers Theme Song:

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X1 Stranger Remote:

We highlighted Netflix’s integration into Xfinity X1 by creating a mouth-watering product customers could use to turn on Stranger Things season 2.

 
 

Bingecomplishments:

We rewarded people for something they aren’t praised for enough.

 
 

The Great Indoors:

We treated the indoors like a tourist destination.

 
 

Couchercise:

We gave people some attainable New Year’s resolutions.

 
 

CDs: Laura Petrucelli, Rohan Cooke, Eamonn Dixon, Daniel Grech
ART DIRECTOR: Michael Kang